Two decades of software, marketing, and the science of attention — distilled into one studio that builds digital experiences people actually notice.
A platform built at the intersection of software engineering and marketing intelligence.
BriteWire is being created by Craig Delger as a platform to explore new technology and solutions for Intelligent Internet Marketing.
Craig has founded numerous companies, and has worked for several publicly traded software companies. He has served as an Internet Marketing Consultant and Internet Strategy Consultant to over 100 companies and organizations.
Craig is drawing upon his software and marketing background to create BriteWire. BriteWire utilizes the exponential growth of data and cloud computing cost benefits to automate marketing tasks and analyze results. BriteWire's cloud-based technology delivers continuous marketing intelligence in actionable ways.
Today, BriteWire operates from Bozeman, Montana... bringing Montana web design, content creation, and Bozeman digital marketing to businesses that want their next chapter to perform. Explore our digital experiences, online marketing, and paid advertising services.
Read the BriteWire Blog for posts on Internet Marketing, Big Data, Psychometrics, Machine Learning, Artificial Intelligence, Search Engine Optimization, Website Design, Social Media Marketing, and more.
BriteWire turns the exponential growth of data into marketing intelligence you can act on.
Past projects and work Craig has been involved with.
Craig was one of the first 50 employees at Red Hat, and a member of the management team that took the company public in 1999. At the time, Red Hat was the 6th highest performing IPO in history, and Red Hat's market cap exceeded $16 Billion before its first year of trading as a public stock.
Craig held numerous positions at Red Hat including Business Development Manager, and Director of End User Marketing, where he created and managed user marketing programs including: Red Hat Press, Red Hat Developer Network, Red Hat University Program, Red Hat User Groups, and Red Hat ISV programs. IBM acquired Red Hat in 2019 for $34 Billion.
Craig created GearBuyer.com with Rusty Conover. GearBuyer was one of the first product search engines on the Internet, and was a price comparison shopping platform for outdoor gear. The GearBuyer platform included asynchronous web crawling infrastructure, distributed redundant storage, an image similarity search engine, XML parsing and data extraction, custom PostgreSQL database types, integration with data feeds, and affiliate sales networks for traffic monetization.
Craig co-founded InfoGears with Rusty Conover in 2003. InfoGears was an E-Commerce/CRM platform for businesses, with over 60 customers including leading consumer brand websites like Icebreaker.com, OutdoorResearch.com, SimmsFishing.com, and Moonlight Basin. InfoGears also developed custom usage-based recurring billing and network management solutions for AT&T, TransAria (now part of Blackfoot Communications), and many other Internet Service Providers.
Visio was a drawing and diagramming software company acquired by Microsoft in 2000 for $1.5 billion in stock. Craig was employed by Visio as a Corporate Sales Executive, and Platform Marketing Manager. As Platform Marketing Manager he was part of a group tasked with taking Visio's desktop software solutions and establishing them as a development platform for business process automation. Craig's efforts resulted in Andersen Consulting (now Accenture) purchasing an Enterprise License Agreement so that each of their 50,000+ consultants would have access to the business process solution he helped create using Visio software.
Craig worked with Microsoft's Internal Technology Group, and was Lead Developer for the CITS (Customer Incident Tracking System) and Compass CRM/CSS projects. At the time, these two enterprise systems managed every Microsoft customer support request.
Craig has a Bachelor of Science in Accounting and Information Systems from Montana State University, with post-graduate studies in the University of Montana's Master of Business Administration Program, and Executive Education at Duke University's Fuqua School of Business.
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